Moritz Mohr · designBrand, print and product visuals for technical companies. Building on the identity you already have, or creating one from scratch. Designed end to end, with you in the loop.
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[ Platzhalter: kurzer Fließtext oder Stichpunkte zum Projekt, Ablauf, Ergebnis. ]
Trade show booth concept, wall design and animation edit
Planned around how people actually move through the hall. Walking routes, viewing distances and audience decided where the hero wall and screen went, and how large the type needed to be to read from across the aisle.
Built in 3D to see what the banners could actually hold.Testing which surfaces were visible and usable showed there was no room left for extra information, so the rollup banner was cut entirely, and its content moved onto the booth screen instead.
A case study in modular animation.The information that didn’t fit on the banner found its home in the booth loop instead, alternating text and motion so the screen stays engaging without sound.
An external design partner for technical companies: building, evolving and applying one consistent visual identity.
Whether the starting point is a new brand, an upcoming trade show or a product that is hard to explain, the work runs from strategy through to final production.
Trade show stands and banners, presentations and pitch decks, print, campaigns, templates and marketing assets.
Logos, colour, typography, brand guidelines and design systems built to be extended.
Photorealistic renders, hero images, animation and technical visualisation that make complex products easy to understand.
I’m Moritz, an industrial designer working at the intersection of brand design, communication and 3D animation.
I start at the problem, not at the picture.
Since 2020, I’ve worked independently from the Rhein-Main region, Germany’s World Design Capital 2026, with startups, research institutes and technical companies.
Alongside client work, I’ve taught animation and visual programming at two universities. Along the way: a few design awards, and a spot as the only German designer in an Art Directors Club New York exhibition.
I like working closely with clients, keeping the process transparent, and building design systems that hold up long after the project is finished. Good design starts with listening, not assuming you already have the answer.
Canyon Bicycles · On · GSI Helmholtzzentrum · FAIR · Zeitrausch · Electron Aviation · Elfly Group · Hessen Agentur · autonomIQ · Zenules · ILLUTHERM · Headway · Immerbunt GmbH · Hochschule Darmstadt · TU Darmstadt · HSRM · Midstad · Releaf · Femkom · Selux · Norsk Helsenett · Terra Task · Prenew
Tell me a bit about what you’re working on, and we’ll figure out the right starting point together.